That’s a fun concept for when you’re young, but after 30 it’s not that healthy to do both alcohol and sleep deprivation at the same time. But it does help to have a different approach to the process - even moving the entire company to a mountain cabin in the woods for a month, or kite-surfing on some remote beach and ideating with sticks in the sand.

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👉 My UI book: www.designingui.com 👉 My Design YouTube: https://youtube.com/c/MalewiczHype 👉 We build apps at www.hype4.com

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