Get more blog engagement

How to visually revive the long form?

Michal Malewicz

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How to increase blog conversion — case study with examples

My Medium articles got a collective 7 Million views in just 5 years. I believe this is not due to my “awesome” literary skills, but rather my ability to present information.

Let me explain.

I quickly noticed that blogs have a bit of a problem with engagement. As much as technically possible I polished both my writing AND the way I present it.

It paid off. (also literally)

This is why I love this platform so much.

Pay attention because this article has a second layer. That layer is a guide on how I got more people interested in what I do.

You can use it to gain new readers here, or on the website or blog of your business.

My blog growth on Medium

The problem with blogs

Let’s face it. In a world of 3 second vertical videos most people don’t have the time to read blogs. Of course I don’t mean you — dear reader, you’re cool!

And while I constantly hear that a good story will always find readers and defend itself, the reality of the modern world begs to differ.

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